Hello and Welcome to DIVA Marketing!
DIVA Marketing was created by an ex ‘suit’! Yup, I decided to throw in the towel (and heels), after a decade in the Corporate World. I had the privilege of working with some of SA’s Top Brands, Marketers, Designers and Ad Agencies. Hard work always paid off, I had gained invaluable knowledge, but I felt it was time for a change.
I was interacting with many entrepreneurs who embarked on starting up their own businesses. I was chatting to smaller business owners, store franchisees and colleagues. It became quite apparent that there was a gap in the market…
A need as a small business owner to have access to the same killer marketing expertise the real business giants enjoy. Those same benefits, but without the costs or complications of an internal marketing division.
I decided it was time to share my years of experience and knowledge to help others make a success out of their ideas. To help entrepreneurs, visionaries and just ordinary small business owners to turn their business dreams into reality. In 2006 I gave birth to my love-child, DIVA Marketing!
I let you focus on your business model and the passion that fuelled your idea, whilst I take the guesswork out of your marketing and arm you with the necessary tools to make sure you stand out from your competitors.
Most people underestimate the importance of marketing, they think it’s a magic wand when business is failing. Frankly, there is no business without marketing. Good marketing is not expensive, bad marketing without proper planning and knowledge is what costs money.